We were absolutely delighted to be asked to create a cake to celebrate 30 years of Childline at the Really Helpful Club Family Gala. It is a milestone that is well worth celebrating but a real challenge too. Childline help children in some of their most difficult moments, so how do we celebrate that sensitively?
It was the idea of 30 years of children being helped that became the key to developing the design. All up the cake we have a series of children climbing the cake to hold up the 30. The inspiration for the shape of cake was a text conversation. So much of what Childline now do is either via text or instant messaging online it seemed so appropriate.
The cake survived the 350 mile journey perfectly and it was fantastic to see the children and Dame Esther enjoy the finished product so much.